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About Touchpoints

Empowering organizationsto thrive.

Strategy. Communication. Results. We simplify benefits so employees make better choices and companies achieve better outcomes — showing up with care, clarity, and a commitment to real people, not just policies.

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Our mission

We simplify benefits so employees make better choices and companies achieve better outcomes.

Benefits are only valuable when people understand them. We turn complex plans into clear, year-round communication that reaches every employee — so they make smarter decisions and get more from the coverage their employer already pays for.

Our vision

A world where benefits work for everyone.

A future where benefits are no longer a burden, but a bridge — to smarter choices, stronger families, and healthier companies; to employees who feel confident and cared for; and to organizations that see real returns in lower costs and better performance.

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Proven at scale

Trusted by organizations of every size

1,000+
companies served
1M+
employees reached over the years
450K+
lives engaged today
Our history

We've been doing this since 2007.

Touchpoints was founded in 2007 by consultants with a combined 60+ years of experience in HR, employee benefits communication, organizational development, and change management.

We help clients take complex ideas, messages, and programs and make them simple and easy to understand — delivering year-round, sustainable, targeted, results-oriented communication. We minimize the noise, cut through the clutter, and get people's attention. We know what works — and what doesn't.

2007
founded
60+
years combined experience
All 50
states served
Year-round
communication, not seasonal
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What we stand for

Our values

Service-first mindset

We carry the load so our clients don't have to — building, running, and supporting year-round communication that's a light lift for HR and a real advantage for the advisors we work behind.

Trust & clarity

We cut through jargon, scattered logins, and enrollment-season noise to give employees one clear, trusted source — so benefits are easy to understand and act on all year.

People over process

Every plan has to reach real people — including the deskless and remote workers most tools leave out. We build communication so no one falls through the cracks.

Results that matter

We measure success in outcomes, not opens — higher utilization, smarter health decisions, and lower claims — and prove the impact with live data leadership can see.

Partnership, not just product

We work behind our clients' brands, not in front of them — partnering from the first strategy session through every renewal, and adjusting the plan as their needs change.

We believe in better

When employees understand their benefits, they take ownership of their health, make wiser decisions, and become advocates for the company that invests in them.

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Who we serve

Built for benefits leaders — and the firms who advise them

Employers & HR

We take the burden of benefits communication off your plate — without losing the personal touch — and give you the data to prove HR's impact to leadership.

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Brokers & advisory firms

Benefit advisory firms play a crucial role in building impactful programs. We power year-round communication entirely under your brand — we work behind your brand, not in front of it.

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The people behind it

Count on us for expertise, resources, and caring service

Chip Abernathy

Chip Abernathy

Co-Founder & President

A co-founder of Touchpoints with two decades of experience in employee benefits communication. He partners hands-on with benefits firms and employers nationwide to build strategies that deliver real outcomes. A Texas A&M graduate.

Kate Moehnke

Kate Moehnke

Senior Communication Strategist

Kate transforms complex ideas into clear, actionable employee communications that drive behavior change, leading projects from strategy to production. A Texas A&M communications graduate and IABC member.

Shantell Sullivan

Shantell Sullivan

Senior Account Manager

Obsessed with getting it right the first time and keeping it right — ensuring flawless execution on every project. Since 2018 she's drawn on deep medical, HR, and customer service experience.

Jacque Abernathy

Jacque Abernathy

Director of Strategy

Pairs strategic thinking with a drive to get it right every time. With 16+ years of experience — including a communication practice in Sydney, Australia — she specializes in simplifying complex benefit programs.

Reviews from partnered businesses

What our partners say

★★★★★

"Chip and his staff have been instrumental in upping our game. They take the time to listen to our needs and offer terrific advice and strategies."

— Glen G.
★★★★★

"Working with Touchpoints lets us bring a really impressive, unique solution to benefits communication for our clients."

— Gary J.
★★★★★

"Working with the Touchpoints team has transformed our agency's reputation, positioning us as true consultative partners."

— Lauren Y.
★★★★★

"Our clients love the Touchpoints technology. It's an easy-to-navigate benefit site where employees can view all their plan information in one place."

— Susan C.
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Let's make benefits work for everyone.

See how Touchpoints and LinQed Online simplify your communication, engage your workforce, and deliver results that matter.

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